Agility Meets Comfort – The Jasny Range by NOMI
Sydney, NSW, Australia

Words Rose Onans

Jasny, the new seating collection from NOMI, is designed to complement a variety of interiors, from workspaces and hospitality environments to the contemporary home. Crafted from solid FSC-certified American oak, each piece in the Jasny collection has been created with comfort at the forefront of the design, inviting one to linger, sit and feel at ease.

The Jasny range was designed for NOMI in a collaboration with Berlin-based industrial designer Stephanie Jasny and includes an armchair, side chair, and a stool and bar stool. With the collection, NOMI sought to create an agile range of seating equally at home in a residential, workplace or hospitality setting. Key to this is a design language that evokes a sense of both the robust and the refined, at once elegant yet approachable. The solid timber silhouette balances linearity with more rounded, organic forms that lend the pieces a friendly, welcoming character.

The Jasny collection complements the agile nature of modern life, with each piece equally at home in a workplace, hospitality environment or a residential setting.

This emphasis on flexibility is born of NOMI’s core values. The Australian furniture design brand was founded on a vision to honour craftsmanship, design and innovation, offering a high level of tailoring and customisation to meet the wide variety of needs of individual projects. Therefore, Jasny not only seeks to integrate with a variety of settings through a carefully considered, timeless design but also offers designers and specifiers the ability to tailor the colour and the upholstery. Such customisable options are essential to the range’s ability to specifically complement the palette of an individual interior, offering designers and specifiers a greater level of freedom to fully realise their design vision.

The simple acknowledgement that there is only one planet means sustainability is the other key principle that informs the Jasny collection. NOMI recognises that making, packaging and delivering products in a manner that prioritises reducing harm to the environment is an important responsibility. Accordingly, NOMI seeks to optimise every element of the supply chain for efficiency and impact, and as a result, the Jasny range not only uses FSC-harvested timber but is designed to ensure the pieces nest and stack for efficient shipping to reduce the energy required in transportation.

The Jasny seating collection exemplifies NOMI’s acceptance of the responsibility to ensure the entire supply chain is optimised, with stacking ensuring efficient transportation, and therefore, lower energy usage.

Emphasising both flexibility and comfort, Jasny represents the latest in NOMI’s focus on creating furniture that complements the agile nature of our modern lives, celebrating design and innovation through collaboration.

The Jasny range was designed for NOMI in a collaboration with Berlin-based industrial designer Stephanie Jasny and includes an armchair, side chair, and a stool and bar stool.

This emphasis on flexibility is born of NOMI’s core values.

Published 5 November, 2019
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